Privacy Policy
How we collect, use and share information on our websites, and the choices you have.
No sale of personal information
We don't sell it or share it for cross-context behavioral advertising.
An AI assistant, with a person on request
It identifies itself as an AI assistant, and you can ask for a person at any time.
Privacy requests
Ask to access, correct or delete your information at privacy@digitaleragroup.com.
1. Who we are and what this policy covers
This policy explains how DigitalEra Group, LLC ("DigitalEra Group," "we," "us") collects, uses, and shares information when you visit our websites, contact us, or use our online forms and tools.
It covers these properties:
- digitaleragroup.com
- digitallogistix.com
- our event sites and registration pages, such as securedallas.com and securemiami.com
This policy also covers every subdomain of those domains, and any new domain registered under DigitalEra Group's set of internet properties, from the day it goes live.
Where this policy says "we," it includes Digital Logistix and our event brands. These properties use the same customer relationship management and marketing platform (currently HubSpot, our "CRM platform"), cookie banner, and analytics. This policy also covers the forms, payment, and other pages we publish on the CRM platform's own domains. Together we call all of these the "Sites." Our Trust Center runs on a third-party platform, which may set its own cookies and apply its own privacy practices.
2. What this policy doesn't cover
When we deliver managed security, assessments, incident response, or other services to a client, we process client data such as logs, network telemetry, and threat intelligence. That work follows our agreement with the client and the client's instructions. This policy doesn't describe it.
If you are a client or partner, your agreement with us controls where it conflicts with this policy.
3. Information we collect
What you give us. When you fill out a form, register for an event, submit a speaker, panelist, or sponsor application, answer a survey, subscribe to a newsletter, request a quote, take a self-assessment, book a meeting, post a blog comment, start a chat, use DILO Hub, or contact us, you may give us:
- your name, work email, phone number, job title, company, and country
- details about your inquiry, such as the products or services you are interested in
- answers you enter in assessments, forms, and surveys
- speaker or sponsor details you provide on our application forms, such as your biography, photo, and company information
- messages and chat transcripts
- your communication preferences
If you use a form to report an incident or request urgent help, you may share details about your environment. Share what is needed to get help started and nothing more.
Payments. If you buy an event ticket or sponsorship through a payment link, Stripe processes your payment through our CRM platform's payments feature, and Stripe handles your card details. We receive confirmation of the purchase and the contact and billing details you enter at checkout, such as your name, email, company, and billing address. We never receive or store your full card number or security code.
Events and webinars. If you attend one of our events or webinars, we may take photos or record video or audio and use them on our Sites and in our marketing. When an event has sponsors or co-hosts, we share your registration details with them as described at sign-up. If you prefer not to appear in photos or recordings, tell our event team or write to privacy@digitaleragroup.com.
What we collect automatically. When you use our sites, we and our providers may collect:
- your IP address, browser type, operating system, device type, and language
- the pages you view, links you click, time on page, and the site or campaign that sent you
- your approximate location, based on your IP address
- terms you type into our site search, when a Site offers search, including partial terms shown through autosuggest
- whether you open or click our emails
- your cookie choices and any Global Privacy Control signal your browser sends
What we get from other sources. We use our CRM platform to add business information to contact records, such as your company name, size, industry, and job title. The CRM platform draws this from three kinds of sources: its own commercial dataset, third-party data providers, and publicly available internet sources. The CRM platform does not give us a list of its third-party data providers. If you ask us to delete your information, we delete this added information as well.
Our website forms aren't designed to collect sensitive information such as government ID numbers, financial account numbers, or health information. Please don't submit it.
4. How we use information
We use information to:
- respond to your requests and deliver services you ask for
- run events, webinars, assessments, and meetings
- send marketing and newsletters by email and, if we offer text messages and you opt in, by text message, subject to your choices
- manage contacts and leads in our CRM platform
- answer questions about our services, programs, and events through chat and email, including with an AI assistant
- measure which pages, content, and campaigns people use, and improve them
- keep our sites and systems secure and prevent abuse
- meet legal obligations and enforce our terms
5. Cookies, analytics, and similar technologies
Our Sites use our CRM platform's tracking code and Google Analytics, and we use Google consent mode to pass your cookie choices to Google. We also use our CRM platform's chat tool, and we may use an AI assistant built into our CRM platform (see Chat and AI assistant below).
Two terms. A cookie is a small file your browser stores. A network request happens when your browser contacts a service, for example to load a script or record a page view. A request can carry information such as your IP address and the page address, with or without a cookie.
When you arrive. Our cookie banner appears on every Site and works the same way wherever you are. We ask for your permission before analytics or chat cookies are stored in your browser.
Your browser may still contact our CRM platform and Google Analytics before you respond to the banner. In that state, we configure our tools so they don't store analytics cookies in your browser. The requests can include your IP address, browser and device details, the page you are viewing, where you came from, any search term you entered, and an identifier the tool generates for the visit. We use this information only to count visits and understand which content people use. We do not use it to personalize what you see or for advertising.
After you choose. If you accept analytics cookies, our CRM platform and Google Analytics can store identifiers in your browser. That lets them recognize returning visits and connect your activity across pages. If you then submit a form or start a chat, our CRM platform can link that earlier activity to your contact record.
If you decline, those identifiers aren't set. Our forms and other site features still work.
Google consent mode. Google consent mode passes your choice to Google. That includes whether Google may store cookies for analytics or advertising, use your data for advertising measurement, or include you in advertising audiences. Until you accept, those permissions are off.
Cookie categories.
| Category | What it does | Set by |
|---|---|---|
| Necessary | Remembers your cookie choice and notice dismissals. Keeps pages working. | Our CRM platform (cookie banner) |
| Analytics | Counts visits, shows which pages and content get used, and, after you accept, recognizes returning visitors. | Our CRM platform; Google Analytics |
| Functionality (chat) | Keeps your conversation and history together. We ask for your consent first. | Our CRM platform (chat) |
Our cookie banner shows these categories, and the “Cookie settings” link in our site footer lets you change your choice.
Cookies we currently set.
| Category | Cookie | Duration | Set by |
|---|---|---|---|
| Necessary | __hs_cookie_cat_pref | Our CRM platform's cookie banner, to remember your choices | |
| Necessary | __hs_opt_out | 6 months | Our CRM platform's cookie banner, to remember your choices |
| Necessary | __hs_initial_opt_in | 7 days | Our CRM platform's cookie banner, to remember your choices |
| Necessary | __hs_gpc_banner_dismiss | 180 days | Our CRM platform's cookie banner, to remember your choices |
| Analytics | __hstc | 6 months | Our CRM platform |
| Analytics | hubspotutk | 6 months | Our CRM platform |
| Analytics | __hssc | 30 minutes | Our CRM platform |
| Analytics | __hssrc | Session | Our CRM platform |
| Analytics | _ga | 2 years | Google Analytics |
| Analytics | _ga_* | 2 years | Google Analytics |
| Functionality (chat) | messagesUtk | 6 months | Our CRM platform |
| Functionality (chat) | hs-messages-is-open | 30 minutes | Our CRM platform |
| Functionality (chat) | hs-messages-hide-welcome-message | 1 day | Our CRM platform |
We update this list when it changes.
Site search. Some of our Sites may offer a search feature. Where search is available, the words you type may be sent to our CRM platform and our analytics tools, either in the page address or as an analytics event. Our CRM platform's autosuggest may receive partial terms as you type. We use this to see what visitors look for. Please don't type personal or confidential information into the search box.
Chat. If you use chat, we ask for your consent before our CRM platform sets a chat cookie. The cookie keeps your conversation and history together. Chat messages are stored in our CRM platform and, where we can identify you, linked to your contact record.
AI assistant. We may use an AI assistant to reply to your chat messages and emails. It tells you it is an AI assistant. It answers questions about our services, programs, and events using content we have approved. It doesn't give pricing or any other monetary figures. When a conversation turns to pricing or money, a member of our team takes over. You can ask to speak with a person at any time. Your messages and the assistant's replies are stored in our CRM platform and, where we can identify you, linked to your contact record. The platform's AI features process them, which may include processing by the AI service providers the platform uses; the platform states that those providers may not use the content to train their models. We have opted out of the platform's use of our data to improve its own AI models, and we don't use your information to train AI models.
Your choices.
- Cookie banner. Our cookie banner appears on every Site. You can change your choice at any time through a "Cookie settings" link in our site footer.
- Browser controls. You can block or delete cookies in your browser settings. Some features may not work as expected.
- Global Privacy Control. If your browser sends a Global Privacy Control signal, our cookie banner treats it as your choice to opt out of the sale or sharing of your personal information on that browser.
- Google Analytics. Google offers a browser add-on at tools.google.com/dlpage/gaoptout that stops Google Analytics from collecting data about your visits.
- Do Not Track. We don't respond to "Do Not Track" browser signals, other than Global Privacy Control.
6. Who we share information with
We group recipients by the role they play.
| Recipient | What they do | Examples |
|---|---|---|
| Platform and service providers | Process information for us under contract: website hosting, CRM platform, data enrichment, AI features, forms, email, chat, meeting scheduling, event and webinar tools, assessments, payments, security. | Our CRM platform, Stripe (payments), and other providers |
| Analytics providers | Measure how our sites are used. | Google Analytics, our CRM platform's analytics |
| Group companies | DigitalEra Group, Digital Logistix, and our event brands share contact and engagement information to respond to you and coordinate services. | |
| Technology partners, sponsors, and event co-hosts | Receive your details when you request their offer or register for a jointly hosted event, as described at sign-up. | |
| Authorities and advisers | Receive information when the law requires it, or when we need legal, accounting, or security advice. | |
| Acquirers | Receive information in a merger, acquisition, or sale of assets. |
We don't sell personal information. We don't share it for cross-context behavioral advertising.
7. How long we keep information
DigitalEra Group retains personal information for as long as reasonably necessary to fulfill the purposes for which it was collected, maintain business relationships, provide requested services, comply with applicable legal and regulatory obligations, and resolve disputes.
Customer and prospect information maintained within our CRM platform is retained in accordance with our internal data retention practices and applicable legal requirements. Information that is no longer required may be deleted or anonymized, subject to applicable retention obligations.
When personal information is deleted, residual copies may remain temporarily in secure backup systems in accordance with our service providers' established retention and deletion procedures.
Individuals may request access to, correction of, or deletion of their personal information, subject to applicable legal exceptions.
8. How we protect information
We use administrative, technical, and physical safeguards to protect personal information, and we review the security of providers that handle it. No system is completely secure, and we can't guarantee absolute security.
9. Your privacy choices
- Marketing email. Use the unsubscribe link in any message, or write to privacy@digitaleragroup.com. We still send transactional messages, such as responses to your requests. If you opt in to text messages, reply STOP to any message to stop them.
- Cookies and tracking. See Section 5.
-
Forms and chat. You can choose not to submit information. Some requests, such as a quote, need contact details.
10. Your rights
California. If the California Consumer Privacy Act (CCPA), as amended by the CPRA, applies to us, California residents can:
- ask what personal information we collect, use, disclose, and share
- ask for a copy of their information
- ask us to delete or correct it, including information we added from outside sources
- opt out of the sale or sharing of personal information
- ask us to limit use of sensitive personal information, if we use it beyond permitted purposes
- use these rights without discrimination
Information about people at businesses, such as names, work emails, and job titles, counts as personal information.
To make a request, email privacy@digitaleragroup.com. We verify your identity by matching details you give us to our records. An authorized agent can submit a request for you with your written permission. We respond within 45 days, and we tell you if we need up to 45 more.
Other U.S. states. Residents of some other states have similar rights, including the right to appeal a denied request. Contact us and we will tell you what applies.
EEA, UK, and Switzerland. To the extent the EU or UK GDPR applies to a particular interaction with you, you may have the rights to access, correct, delete, restrict, object to, and port your data, and to withdraw consent, and you can complain to your data protection authority. Where the GDPR applies, our legal bases are contract, legitimate interests (running and securing our business and measuring our sites), consent (analytics and chat cookies, and marketing where required), and legal obligation.
Latin America and the Caribbean. Local laws may give you rights over your data. Contact us and we will work through your request.
11. International transfers
We are based in the United States, and our providers may process information in the United States and other countries.
12. Children
Our sites are for business audiences and aren't directed to children under 16. We don't knowingly collect their personal information. If you believe a child has given us information, write to us and we will delete it.
13. Links to other sites
Our sites link to partner and third-party websites. Their privacy practices are their own, so read their policies before you share information.
14. Changes to this policy
We review this policy at least once a year and update it when our practices change. The effective date at the top shows the latest version. If a change is material, we will tell you on our sites or by email.
15. Contact us
DigitalEra Group, LLC8750 NW 36th Street, Suite 270
Doral, FL 33178
privacy@digitaleragroup.com
California notice at collection
| Category (examples) | Where it comes from | Why we collect it | Disclosed to |
|---|---|---|---|
| Identifiers (name, email, phone, IP address, online identifiers) | You; your browser and device | Respond, market, measure, secure | Platform providers, analytics providers, group companies |
| Professional information (job title, employer) | You; CRM platform data enrichment (its commercial dataset, third-party data providers, and public internet sources) | Qualify and route inquiries; relevant marketing | Platform providers, group companies |
| Internet and network activity (pages viewed, clicks, referrer, search terms) | Automatically | Measure and improve our sites and campaigns | Analytics providers, platform providers |
| Approximate location (from IP) | Automatically | Regional content, measurement, security | Analytics providers, platform providers |
| Commercial information (inquiries, registrations, assessment responses, purchases, DILO Hub quotes and orders) | You | Deliver what you request; follow up | Platform providers; sponsors and co-hosts where described at sign-up |
| Communications (emails, form text, chat transcripts) | You | Respond; keep records | Platform providers |
| Inferences (engagement and lead scores) | We create them in our CRM platform | Prioritize follow-up | Platform providers |
| Sensitive personal information | Not intentionally collected through our sites | n/a | n/a |
Retention periods are in Section 7. We do not sell or share personal information as described in Section 6.
End of Privacy Policy
Website Terms of Use
The terms for using our websites, and the tools on them.
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Services Terms and Conditions
The terms for client services such as managed security and professional services.
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